In 1988 I was living and working in Tokyo, and I had a few steady illustration gigs to supplement my other jobs, which were some English teaching when I first arrived in Japan, and then working at TOEI animation studio when I got better established. It was a busy time. One of the magazines I did a few illustration jobs for was the men’s fashion magazine POPEYE, which is in a big building in the Ginza district called MAGAZINE HOUSE. When dropping off an assignment, I’d enjoy reading in their big international magazine library, including periodicals from back home in Australia. In the pre-internet years, discovering a resource like that was a real treat when far from home.
The MAGAZINE HOUSE building must have contained production for at least 6 or 8 different magazines, and I did little spot illustrations for a few of them. This article here was about international shopping trips and the various deals that could be had for Japanese abroad. In those fat years of the 1980s, when the Yen was absolutely booming, bargains could be had just about anywhere, apart from at home. The prices in Japan were nutty back then, and the area where MAGAZINE HOUSE had its offices, the Ginza district, was hands-down one of the most expensive. I remember getting a cup of coffee, and a very expensive spit-take ensued when I got the $10 bill. If that sounds steep NOW, it was excruciating for a backpacker 25 years ago.